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Customer insights

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Customer insights: The essential guide

Customer insight refers to the process of generating actionable intelligence from your customer data. This generally involves analyzing some combination of customer feedback and behavioral customer data to understand consumers’ attitudes towards a range of relevant topics including product quality, customer service, brand perception, experience and more. 

14 Nov 2022
trainers

Analyzing online reviews of boutique fitness studios

04 Jan 2022

Comparing milk alternatives using Amazon reviews

06 Dec 2021

Clothing rental industry analysis: Is rental the future of fashion?

12 Nov 2021

Does packaging matter? Analyzing consumer reviews

09 Nov 2021
interview analysis

The expert guide to interview analysis

03 Nov 2021
car wheel

Tracking changes in Vauxhall and Hyundai brand perception over time

21 Oct 2021
reading vs audiobook

Reading vs. audiobooks: Analyzing reviews of The Great Gatsby

04 Oct 2021
Image: Customer review analysis

How to analyze customer reviews

15 Sep 2021

Using online reviews for beauty industry competitive analysis

09 Aug 2021

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