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An image of fans in a circle with a navy filter signifying sustainability in sport on a green background.
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How fans talk about sustainability in sport

The growing emphasis on sustainability across all sectors of the economy is evident when you analyze online conversations. One overlooked area from this increased awareness is sustainability in sport. While environmental, social and governance (ESG) and other sustainability measures are typically associated with corporate entities, sports organizations have an amplified impact in these areas. Once […]

27 Jun 2023
Gauging tweeters' responses to Elon Musk through text sentiment analysis

Gauging tweeters’ responses to Elon Musk through text sentiment analysis

06 Dec 2022
Uncovering Americans' and Brits' attitudes to drinking using social media text analytics

Uncovering US and UK attitudes to drinking using social media text analytics

24 Nov 2022
Uncovering social media audience insights into affirmative action

Uncovering social media audience insights into affirmative action

17 Nov 2022

Pumpkin spice wars: Starbucks vs. Dunkin’ Donuts

26 Oct 2022
Inflation is changing luxury consumers' behavior: social media audience research reveals how

Inflation is changing luxury consumers’ behavior: social media audience research reveals how

14 Oct 2022
Social listening insights: inflation's impact on going out

Social listening insights: inflation’s impact on going out

29 Sep 2022
Too early for trick or treat? Understanding US and UK consumer sentiment around Halloween

Too early for trick or treat? Understanding US and UK consumer sentiment around Halloween

20 Sep 2022
Examining market research analytics to find juicy vegan food trends

Examining market research analytics to find juicy vegan food trends

09 Aug 2022
Target audience insight into gaming and workout supplement discussions

Audience insight: Gaming vs. workout supplement consumers

01 Aug 2022

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